therefore i think the voters are going to ask the question that ronald reagan put so succinctly and is so brilliantly, are you better off than you were four years ago? or maybe even better, judy, is the country better off than it was four years ago? they will ask that question as they always do in these referendum elections. they will ce up with the answer. >> woodruff: you know, on that point, bob, you call for the candidates to campaign with an eye to governing. to think ahead to what it's going to be like if they're elected, if they're serving. are they doing that in this election, in this campaign? >> no, i don't think they're doing that. if you believe, as i do -- and others may not -- that these elections are referendums, then it means that the incumbent needs to run on his record. the effort to dismantle and destroy the image and the standing of his opponent, that doesn't really make a lot of sense. it's harmful actually in terms of how he's going to bring the country together once he's re-elected, if he is re-elected. in the case of the challenger, he needs to... if you take my